In the highly anticipated “Hardcore AI Hub” sub-forum, a roundtable discussion titleddelved into how AI is reshaping the entrepreneurial ecosystem. Among the participants, Wei Tianrun, co-founder of IIMAKER – an innovative company specializing in AI-powered games and interactive content – shared his unique insights and practical experience on AI empowering the creative industry. With the rapid development of Generative AI (AIGC) technology, the global gaming and interactive content industry is undergoing an unprecedented productivity revolution. Its brand distinction lies not in possessing any single, top-tier, isolated AI technology, but in its profound understanding and systematic empowerment of the entire “interactive content creation” process. Addressing industry concerns that AIGC might lead to homogenization of community content, Wei Tianrun introduced IIMAKER’s “proactive shaping” strategy.