But not all, and for those who don’t, a lost weekend can be unrecoverable. “I have 77 small businesses inside my small business,” she said. It’s the little changes that make a big difference for the business that will spend months recovering from a singular lost weekend. But Cavazos said the pandemic’s latent effects, which sparked a fervent national push to shop small, benefited local businesses during that storm. The storm certainly has long-lasting impacts that disproportionately affect small business owners and service providers.