| BY Ricki Green |Tightknit Studio has expanded its commercial marketing capability with the appointment of experienced marketer and data analyst Dom Fitzgerald, who joins the studio after nearly four and a half years with social impact brand Thankyou, where he served as Strategic Insights & Category Manager. Fitzgerald brings broad experience across FMCG, beverages and personal care, with a particular focus on bridging the gap between data, strategy and creative execution. The appointment builds on Tightknit’s evolving operating model, which last year saw the studio partner with social enterprise Thankyou as an outsourced marketing function. Says Lee Simpson, Co-Founder and CEO, Tightknit: “Our ambition is to take creativity to new places and this appointment helps us do just that. This brings a deeper understanding of our clients’ businesses and where creativity can best unlock growth.”Says Fitzgerald: “It’s an exciting time to be joining Tightknit.