Mocktails, nonalcoholic drinks gain popularity. What does that look like in Fort Worth?

Locals in the zero-proof industry say they can attest to Cowtown’s interest in an alcohol-free alternative. Beth Hutson, executive producer and publicist of Fort Worth advertising agency Elevated Content, stopped drinking in 2019. Locally, several restaurants, bars and hotels have emerged as leaders in providing customers with mocktails or zero-proof options, Hutson said. Most medical experts now agree that drinking alcohol offers no health benefits, he said. “The alcohol industry is seeing sales drop,” she said.