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Walter Benjamin Explains How Fascism Uses Mass Media to Turn Politics Into Spectacle (1935)
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Damn Interesting Curated Links
Image via Wikimedia CommonsIn his 1935 essay, “The Work of Art in the Age of Mechanical Reproducibility,” influential German-Jewish critic Walter Benjamin introduced the term “aura” to describe an authentic experience of art.
As Benjamin writes:The film responds to the shriveling of the aura with an artificial build-up of the “personality” outside the studio.
Fascism attempts to organize the newly created proletarian masses without affecting the property structure which the masses strive to eliminate.
The masses have a right to change property relations; Fascism seeks to give them an expression while preserving property.
Benjamin ends the essay with a discussion of how fascism aestheticizes politics to one end: the annihilation of aura by more permanent means.