But on right-wing media, it quickly became something else: a false-flag assault designed to let Omar aura farm. Sen. Tommy Tuberville (R-Ala.) had the same thought, declaring the attack “staged” in an appearance on Benny Johnson’s show. Instead, his dreams of bringing Pendragon to life appear to have deeply complicated his own career and the status of the Daily Wire itself. ShareBoreing is vague about how much Pendragon cost, but the answer appears to be a whole lot. If we assume conservatively that each episode of Pendragon cost $2 million, that’s $14 million total.