New research commissioned by IHG Hotels & Resorts into the rituals of rugby fandom, shows that weekends have become a full-blown cultural experience, where supporters chase shared moments, personalised traditions, and total immersion far beyond the final whistle. Introducing Joe Marler, ‘Fancierge’Rugby legend Joe Marler has been handed the keys as the IHG Hotels & Resorts ‘Fancierge’, helping supporters unlock the culture and experiences of host cities like never before. After putting each experience through a proper testing process, Joe - in partnership with IHG - has curated his fan-first activities across all host cities. Karin Sheppard, SVP & Managing Director, Europe, at IHG Hotels & Resorts, comments: “IHG’s latest research shows fans are travelling more than ever to follow the sports they love – and staying longer to soak up the full experience. IHG Hotels & Resorts(tickers: LON:IHG for Ordinary Shares; NYSE: IHG for ADRs) is a global hospitality company, with a purpose to provide True Hospitality for Good.