Tequila producers are blaming a dip in sales on President Donald Trump’s hardline approach to immigration. The world’s biggest tequila producer, Proximo Spirits, said that anxiety among Hispanic consumers has hit sales. Proximo Spirits said the anxiety among Hispanic consumers has hit sales. Tequila sales in the U.S. fell 6.5 percent year over year in December, according to NielsenIQ. Other consumer companies, including Constellation Brands and Coty, have also flagged softer sales among Hispanic customers tied to deportation fears.