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Starbucks sees room to expand with hundreds of new US stores and increased seating
['Associated Press']
Oroville Mercury-Register
After announcing in September that it would close hundreds of less profitable stores, Starbucks said it now expects to open up to 175 new U.S. coffee shops this year and around 400 in 2028.
Its plans include smaller-format stores that are 20% cheaper to build but still offer comfortable seating, drive-thru service and mobile order pickup capacity.
Starbucks expects to finish the retrofitting work in 2028.
The company has around 10,000 company-operated stores in the U.S.Niccol said Starbucks is seeing customers dwell longer in stores that are revamped.
In the spring, the company plans to introduce customizable energy drinks made with a proprietary green coffee extract.