PowerPulse has announced a new collaboration with Hypers Kids Africa, the globally renowned dance collective that rose to prominence on America’s Got Talent, as the Maltese protein bar brand continues its expansion beyond local borders and into international airport retail. With a combined social media following of over 20 million, Hypers Kids Africa has become a global digital phenomenon. As part of the partnership, Hypers Kids Africa will become regular brand ambassadors for PowerPulse, aligning the brand with a community-driven collective that embodies energy, ambition and movement. Read our interview with PowerPulse founder Dennis Schwienbacher HEREThrough Miller Distributors, PowerPulse is stocked in hundreds of retail outlets across Malta and in 14 airport stores across four major international hubs: Malta International Airport, Athens International Airport, Thessaloniki International Airport and Belgrade Nikola Tesla Airport. By partnering with a creator collective of the scale of Hypers Kids Africa, PowerPulse continues to demonstrate how a Maltese-born brand can scale internationally, travelling physically through global airports and digitally through some of the world’s most influential social platforms.