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Confidence Gap Holds Back Gen Z Business Founders, Report Finds
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TechRound
A new report from NatWest and Mettle by NatWest says a confidence shortfall is blocking many young people from starting businesses.
Emotional pressure comes through strongly with the research saying 31% of Gen Z are afraid of failing and 30% worry about fitting work around personal life.
She said: “Gen Z doesn’t lack ideas or ambition – what some young entrepreneurs are missing is confidence.
For Gen Z, lifestyle pressure comes through more strongly, with 30% worried about juggling work and life.
The report says 14% of Gen Z see structured direction as the best trigger to start.