King’s “Candy Crush” video game franchise is expanding with the launch of “Candy Crush Crushable,” a new daily puzzle game that will be available exclusively on Yahoo Games in the U.S. The title debuts alongside a “Crush Your Day” marketing campaign starring actor Frankie Muniz, who becomes captivated by a box of “Candy Crush Crushable” cereal, and the puzzle game it contains, as part of his fun new morning routine. “What sparked the idea for Crushable was seeing how people play games today,” King’s “Candy Crush Saga” vice president of marketing Luken Aragon told Variety. “Daily play has become a far greater part of people’s routines, especially for ‘Candy Crush’ players who want something fun and engaging that fits into their lives. From research, we know that 71% of people completing a quick daily game gives them a real sense of accomplishment.