On Wednesday, Google agreed to pay US$135 million to settle a lawsuit alleging it illegally collected mobile data from users. The lawsuit accused Google of collecting data without the users’ consent since November 2017. However, the tech company denied wrongdoing and claimed that the information supported product development and targeted advertising. Personal Intelligence is optional and allows users to decide which applications to connect. Woodward cautioned that, despite extensive testing, Personal Intelligence can generate inaccurate or overly personalized responses, making erroneous connections between unrelated topics, which reflects the current system’s limitations.