One of the hottest trends in fashion right now is hosting catwalk shows in empty office blocks or disused car parks. The appeal was evident again during the just-concluded Paris Men's Fashion Week, where designers sought out stripped-back buildings to showcase their creations. Since 2017, he has been sourcing unusual spaces for a number of fashion houses such as Chloé, Victoria Beckham and Stella McCartney. Among his loyal clients is the Dries Van Noten label. Last Thursday, the Belgian brand presented its collection on the first floor of an under-construction building in the south of Paris, a venue found by Reynolds.