The 23-year-old from southwestern China’s Chongqing municipality, nicknamed Daidai, posted an online invitation on January 9, asking people to help kill two pigs in preparation for a traditional pork feast. Crowds of people came to collect soil from the land outside Daidai’s home. The local government brought three more pigs so that enthusiastic guests could experience the tradition. Her live-streams reportedly earned six million yuan (US$860,000) in three days. The sudden traffic reportedly overwhelmed the young woman, who said she did not plan to sign herself to any multichannel network companies before she figured out what she really wants to do.