With the rapid development of Generative AI (AIGC) technology, the global gaming and interactive content industry is undergoing an unprecedented productivity revolution. When discussing how to inject "soul" into AI-native products, Wei Tianrun elaborated on IIMAKER's core philosophy - "Empowerment, Not Replacement." Its brand distinction lies not in possessing any single, top-tier, isolated AI technology, but in its profound understanding and systematic empowerment of the entire "interactive content creation" process. Addressing industry concerns that AIGC might lead to homogenization of community content, Wei Tianrun introduced IIMAKER's "proactive shaping" strategy. About IIMAKER:IIMAKER is an AI-powered game and interactive content company built on the core concept of "Maker."