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Following TikTok and Instagram, Netflix is Set to Roll Out Vertical Videos
['Matt Growcoot']
PetaPixel
First it came for photos on Instagram, then it came for videos on YouTube, now vertical videos are set to appear on Netflix, too.
Co-CEO Greg Peters says Netflix has already introduced a vertical video feed in its mobile app, currently showing short clips from films and television series.
“You can imagine us bringing more clips based on new content types, like video podcasts,” Peters said during the call.
Netflix has begun debuting original video podcasts hosted by high-profile figures including Pete Davidson and Michael Irvin.
Alongside short-form video and podcasts, Netflix is also preparing to introduce original vertical-first programming.