GÖTEBORG 2026 Göteborg Industryby Vassilis Economou29/01/2026 - At TV Drama Vision, representatives from the New8 alliance outlined how deeper collaboration, shared editorial criteria and intensified coordination aim to strengthen European public service dramaAt a moment when commissioning volumes are declining and international financing is becoming increasingly complex, the New8 alliance of European public broadcasters has opted for continuity and consolidation. During a panel moderated by Marike Muselaers at Göteborg’s TV Drama Vision, Elly Vervloet, international drama expert at VRT, announced that the collaboration would be renewed for another three years. Recent New8 series were cited as evidence of the model’s effectiveness. In several cases, shows achieved high viewership on public broadcasters’ streaming platforms with limited marketing support, underlining the potential of targeted, distinctive content. Instead, she described it as one element within a broader ecosystem of European collaboration, alongside initiatives such as the European Alliance and bilateral partnerships.