Prity Farooq, who runs a beauty salon in Bradford, used her latest weekly video diary to address the uncomfortable reality that men are often questioned about their sexual identity simply for wanting facials or professional skincare. She highlights how outdated stereotypes continue to frame skincare as something 'only for women', discouraging many men, from prioritising their skin health. “Looking after your skin has nothing to do with your masculinity,” Prity says. While attitudes are slowly shifting, Prity notes that many men still experience subtle ridicule or intrusive assumptions when they step into a beauty salon. The salon owner has become known for using her platform to open up conversations that are often avoided.