They are dating apps for a reason, and one cannot really rely on the prospects of finding London’s next mayor just yet. I didn’t find a suitable match, but this delusion did turn into an experiment: that is how I came across the bio’s obsession with Oxford. And this wasn’t just true for dating app bios, but, surprisingly, even social media bios. What kind of legitimacy or desirability does ‘Oxford’ signal on dating apps or social media? Perhaps the real experiment was to see just how deep the bio’s obsession can go on a superficial dating app.