PeopleImages // ShutterstockBuy now, pay later services have moved far beyond financing large purchases. What Is Buy Now, Pay Later? Why Buy Now, Pay Later Is EverywhereRetailers increasingly offer BNPL because it significantly increases conversion rates. Buy Now, Pay Later and the Rise of Paycheck-to-Paycheck LivingAs of 2025, 57% of Americans reported living paycheck to paycheck. Many Buy Now, Pay Later Users Struggle to RepayWhile BNPL is often marketed as low-risk, repayment issues are becoming more common.