China’s boba behemoth has landed in Hollywood. AdvertisementThe store, Ping added, “aims to serve a diverse global consumer base and demonstrates the brand’s commitment to the American market”. The Hollywood opening was followed in quick succession with locations in New York’s Brooklyn, Koreatown and Chinatown neighbourhoods. More Mixue stores are coming to California, Ping said. AdvertisementThe mega chain’s entry into Los Angeles’ boba, or bubble tea, market comes at a time when US shops are struggling with rising costs driven by tariffs and economic uncertainty.