Dr Rodwell said the strategic steering group was leading the consultation and guiding the WA Roadmap. These included Meat and Livestock Australia, WA Meat Industry Authority, WA Meat Marketing Cooperative, WA Farmers Federation, Pastoral and Graziers Association of WA, producers and others. “I am an independent that is engaged by the Federal Agricultural Minister to speak with industry,” Dr Rodwell said. “I am a great believer that WA’s agricultural system has evolved because it’s a very pragmatic export focused industry,” Dr Rodwell said. “My area of interest is the WA-based plan (WA Roadmap to 2028), with $5m to implement this.,” Dr Rodwell said.