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Zepto partners with AYUSHEXCIL: Medicines, wellness products to go live on quick-commerce platform
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Ayush medicines, wellness products to go live on quick-commerce platform as Zepto partners with AYUSHEXCIL This partnership empowers Ayush MSMEs with access to Zepto's 10M+ monthly users—unlocking quick-commerce from their prior limits of physical shops and niche sites.
"This will deliver Ayush products to every doorstep fast, boosting healthcare self-reliance," a Zepto spokesperson stated.
New Delhi:India's quick-commerce giant Zepto is set to revolutionise access to traditional Ayush medicines and wellness products through a landmark partnership with the Ayush Export Promotion Council (AYUSHEXCIL).
The partnership: MoU details and rolesAYUSHEXCIL and Zepto signed a Memorandum of Understanding (MoU) to establish a structured pathway for Ayush products on Zepto's platform.
AYUSHEXCIL's Support: The council will recommend verified Ayush manufacturers, review educational content for accuracy, and promote adherence to standards like the AYUSH Quality Mark.