Regenerative coffee farming diverts from more typical commercial farming methods like clear-cutting trees, single-crop plantations, and heavy use of chemical fertilisers and pesticides. Swedish roaster Löfbergs recently passed a milestone in its own regenerative coffee movement by celebrating its first purchase of Regenerative Organic Certified (ROC) coffee from Nicaragua. Head of Sustainability Kajsa-Lisa Ljudén says comparisons can be drawn between the early modern shift towards regenerative coffee and the rise of organic coffee in the 1990s and early 2000s. “The UK’s US$4.8 billion coffee market is expanding at more than six per cent per year, with specialty coffee growing above 10 per cent and regenerative coffee increasing at an even faster pace,” he says. I think that’s why these nature-based solutions, like agroforestry and regenerative coffee, have really gained attention.”Henrique and Expocacer agree.