Colorful mascaras have been on the rise these past few years, as evidenced by the icy and blue mascara trend. In the past, brown mascara was recommended to people with lighter eyelashes, and folks with green and hazel eyes to make their eyes pop. While that might still be traditional advice, makeup wearers can actually rock any shade. We predict the brown mascara will continue to skyrocket. Keep scrolling to shop our picks for the best brown mascaras on the market right now, from drugstore staples to luxury innovations.