Swift’s release was so monumental that in the fourth quarter alone, the album accounted for 9.07% of the current market share for the period, with REPUBLIC’s fourth-quarter current market share a jaw-dropping 22.50% — not far off Sony’s 23.94% for the quarter. For the full year, Swift’s album accounted for 2.49% current share, despite being out for just three months. 1 current market share rankings slot, as it has for the past four years. Those two powerhouse divisions helped fuel UMG’s current market share growth to 37.48% for 2025, up from 36.90% through 2024. Among the label groups, Sony Music ticked up to 27.48% from 27.38% last year, while Warner Music Group also improved, rising to 18.87% from 18.39%.