Read all the latest Money news hereWe knew the subscription was coming after Meta, the owner of Facebook and Instagram, announced it in September. But if you’ve also just received a notification, here’s what you need to know when deciding whether to pay…How much is it? Subscribers who use the Facebook or Instagram app will pay £3.99 a month to remove ads, while those who use the web version will pay £2.99. Additional accounts are charged a £2 per month for web and £3 a month for app. Some news outlets have adopted the model, asking people to accept cookies to access their site or “reject and pay”.