NBCUniversal Local's LXTV Productions will premiere The Effect: Bad Bunny this Friday, per NBCUniversal. The half-hour documentary examines the GRAMMY-winning artist's ascent in the music and entertainment industries. The Effect: Bad Bunny traces how one artist transformed Latin music and reshaped what people listen to worldwide. The program looks at his Puerto Rican upbringing and how the island shaped who he became and the groundbreaking sound he created. The special presents a portrait of the singer-songwriter's economic imprint on Puerto Rico and the reach his work continues to have worldwide.