Astrology’s deep rootsAstrology – the idea that the positions and movements of the Sun, Moon, planets and stars influence events on Earth – has a long history. With astronomy firmly established as a science, astrology was relegated to the realm of the occult or pseudoscience. Astrology’s current digital resurgence echoes these earlier waves, showing how it has repeatedly adapted to cultural shifts. Many respondents could name their zodiac sign or sun sign, and some described how it seemed to “fit” their personality. And while astrology may not predict the future, its popularity says a great deal about how Americans are navigating the present.