Women’s sport leagues, not teams, are the new investment frontierMuch like England’s women’s rugby team, women’s sport is on a winning streak. Much like England’s women’s rugby team, women’s sport is on a winning streak. For years, many investors dismissed women’s leagues as worthy but niche, a good idea but one with little or no financial return. Human dividendsThe returns go beyond the financial; women’s sport provides visible role models and normalises equality in schools, workplaces and boardrooms. Time to act in women’s sportThe next decade will decide whether women’s leagues become mainstream global properties or remain underexploited.